I really like companies that can indulge my immaturity and make light of April Fools. Google, I nod at you. Indeed, they set a fine example with their 2007 April Fools gags: Gmail Paper, and GiSP.

It’s undeniably awesome and makes large companies, such as Google feel closer to the people. However I’m sure there’s someone out there that actually thinks @Media 2007 might be taking place in Antarctica, or that Google will give you free WiFi thanks to fibre-optic cable in municipal sewage lines.